Thru Utilising eCommerce since its beginnings and processing tens of thousands of customer transactions in the Action Sports/Fashion Retail/Wholesale Industries, Mick saw first hand the multiple challenges that faced both the wholesaler and their merchants. 
Supplier inventory availability, payment term management, branding content updates, fulfillment issues, market reaction times and multi market management and of cause the time and money it took to achieve it.
The solution was to build a robust automated eCommerce system that was quick, easy and cost effective to handle these multiple challenges.
 Reach Multiplier was born. 


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